Modern websites are fantastic for easily adding content, selling online, and getting your message out there.
This ease of use comes at a price and that price is the complexity of the software used to create your website. It’s no longer one piece of software, it’s multiple pieces of software working together to create your web presence. Often the pieces of software come from multiple vendors. Most vendors are very good at ensuring that their software is very robust and well-supported.
If they see a problem, they fix it. These fixes are called updates.
Just like your computer or phone that requires updates from time to time, it’s the same with your website.
Question, who is updating the software on your website?
Is it you? Is it your website development company? Is it your hosting company?
The reality is that unless you have an agreement in place with either your web development company or your hosting company, then by default it’s you.
Here’s a simple scenario;
John’s website got hacked.
John’s website started emailing people and tried to sell them Viagra.
Judith received lots of emails from John’s website and wasn’t very happy with the Viagra offer so she made a complaint to the Department of Internal Affairs.
The Department of Internal Affairs confirmed that John’s website had been hacked and notified John’s hosting company about the issue and that if the website was not repaired very quickly then John’s domain name would be blacklisted.
John’s hosting company informed John of the issue but for whatever reason, John chose to ignore it.
John’s domain name got blacklisted.
John wasn’t really aware of too much of this but started to notice that his emails were not getting through to his customers, also John’s customers noticed that their emails to him were getting bounced back to them.
John called his web development company with a “please explain”.
The next part of this story goes on for quite a bit, in short John had to work through getting his domain name un-blacklisted. It took a very long time. Some of John’s customers couldn’t wait so went elsewhere. John not only lost a few clients, but his reputation also got quite a knock.
Don’t be like John, if you get contacted by us about your website updates, please… reply.
Failure to do so is indicating to us that the management of your website updates is solely with you and all responsibility relating to any issues arising from this is also solely with you.
We respect that when we update your website it comes at a cost, however, we try and make the process as quick, efficient, and cost-effective as possible.
So if you are interested in ensuring that your website’s software is up to date but not interested in doing this yourself what are the options? The Options are; Managed Services (MSA) carried out by us, updates completed at your request or updates completed by our prompt.
“By your request” means there are months that your website is not being serviced. If anything happens during this period then we will be flexible in our fees but there will be a service fee should we be required to assist.
Managed Services is where we take control of the updates and apply them on a regular schedule.
Critical updates get addressed very quickly. Others that are not so critical get addressed weekly or monthly.
The main thing is that we manage the updates, we stay on top of them, and should any issues arise then it is our responsibility to fix them at our cost. So that’s zero cost to you should there be an issue. Also, if you have any content updates required (within reason), we can do them at the same time as part of the Managed Service at no extra cost.
If you are interested in Managed Services by About Image then please contact us.
We not only offer managed services for Website Updates but also (and not limited to);
- Search Engine Optimisation (SEO)
- Google Analytics and reporting
- Social Media Campaigns and advertising
- eNewsletters Management
- Content Creation
Our Managed Services are cost-effective and tailored to suit your requirement.
If this is of interest then please make contact or even better drop by the office for a chat.
There’s no obligation and it would be good to have chat about your online presence and how you are positioning yourself in the marketplace.